the girl Riot

"Experts have learned not to think like ordinary people."

Mon, 28 Dec 2009 17:02:58 -0500

“Experts have learned not to think like ordinary people.”

- Dave Trott.

"Where facts are few, experts are many."

Wed, 04 Nov 2009 10:40:07 -0500

“Where facts are few, experts are many.”

- Donald Gannon (via enquotations)

Great clients will expect from great marketing partners the same things we all expect from the other...

Mon, 05 Oct 2009 10:58:05 -0400

Great clients will expect from great marketing partners the same things we all expect from the other creation industries: Create something so funny, charming, or useful that I don’t want to live without it.

— Alex Bogusky.

As Seneca said, “The word ‘dog’ never bit anyone.” — Dave Trott.

Fri, 02 Oct 2009 13:44:05 -0400

As Seneca said, “The word ‘dog’ never bit anyone.”

— Dave Trott.

“As a designer, you must always remember that, in most cases, your users aren’t there to...

Thu, 13 Aug 2009 16:26:00 -0400

“As a designer, you must always remember that, in most cases, your users aren’t there to appreciate your mad visual skills, but to accomplish a task that is important for them in some way. I love a quote from Alan Cooper that says: ‘No matter how cool your interface is, less of it would be better.’”

— Vitor Lourenco, interview.

“Viral is dead. True success is building a dedicated audience.” — Kevin Nalts.

Wed, 03 Jun 2009 15:53:33 -0400

“Viral is dead. True success is building a dedicated audience.”

— Kevin Nalts.

“Nothing is original. Steal from anywhere that resonates with inspiration or fuels your...

Wed, 06 May 2009 13:20:07 -0400

“Nothing is original. Steal from anywhere that resonates with inspiration or fuels your imagination. Devour old films, new films, music, books, paintings, photographs, poems, dreams, random conversations, architecture, bridges, street signs, trees, clouds, bodies of water, light and shadows. Select only things to steal from that speak directly to your soul. If you do this, your work (and theft) will be authentic. Authenticity is invaluable; originality is non-existant. And don’t bother concealing your thievery—celebrate it if you feel like it. In any case, always remember what Jean-Luc Godard said: ‘It’s not where you take things from—it’s where you take them to.’”

— Jim Jarmusch.

“Failure is only the opportunity to begin again more intelligently.” — Henry Ford.

Fri, 24 Apr 2009 16:56:54 -0400

“Failure is only the opportunity to begin again more intelligently.”

— Henry Ford.

“If I tell my Facebook friends about your brand, it’s not because I like your brand, but...

Mon, 06 Apr 2009 10:54:18 -0400

“If I tell my Facebook friends about your brand, it’s not because I like your brand, but rather because I like my friends.”

— Mike Arauz.

“Most good copywriters fall into two categories. Poets and killers. Poets see an ad as an end....

Thu, 02 Apr 2009 16:22:00 -0400

“Most good copywriters fall into two categories. Poets and killers. Poets see an ad as an end. Killers as a means to an end.”
— William Maynard.

“If you are both killer and poet, you get rich.”
— Ogilvy.

“A picture is worth a thousands words. But I’ve never seen one picture that can explain the...

Mon, 16 Mar 2009 10:39:23 -0400

“A picture is worth a thousands words.

But I’ve never seen one picture that can explain the complex idea of those seven words.”

— Robbie, 16

“When you judge another, you do not define them, you define yourself.” — Wayne...

Fri, 06 Mar 2009 13:29:00 -0500

“When you judge another, you do not define them, you define yourself.”
— Wayne Dyer

[note to self: re: talking to target audience.]

And believe us, it’s not about influence, because influencers can be MADE. But passion can’t. And...

Mon, 09 Feb 2009 15:58:37 -0500

And believe us, it’s not about influence, because influencers can be MADE. But passion can’t. And it’s not about evangelizing your brand. It’s about your brand being the jumping off point that allows people to evangelize what’s important in their lives.

— Brains On Fire (dot com)

If it sounds like writing, I rewrite it. — Elmore Leonard

Thu, 05 Feb 2009 09:37:52 -0500

If it sounds like writing, I rewrite it.
— Elmore Leonard

“Communication is not just words; communication is architecture. Because of course it is quite...

Thu, 29 Jan 2009 16:07:53 -0500

“Communication is not just words; communication is architecture. Because
of course it is quite obvious that a house which would be built without the sense…
without that desire for communication, would not look the way your house looks today!”

— Poe

“The best way to understand what any business does is to listen to what it says it’s...

Thu, 29 Jan 2009 09:54:00 -0500

“The best way to understand what any business does is to listen to what it says it’s not. If you feel like you need to defend yourself preemptively by saying you’re not something, then that’s probably exactly what you are.”

— Noah Brier

“Certainly emotion can make you desire a brand. But reason can make you believe...

Mon, 26 Jan 2009 11:51:00 -0500

“Certainly emotion can make you desire a brand. But reason can make you believe it.”

— Dave Trott

“If I throw six tennis balls to you, you won’t catch them all. You may catch one, but the...

Mon, 26 Jan 2009 11:46:10 -0500

“If I throw six tennis balls to you, you won’t catch them all. You may catch one, but the chances are six to one against you catching the most important one. In advertising we know you can only catch one message. So it’s our job to decide which is the most important message and only throw that one.”

— John Pearce

“Social media outlets are just methods for delivery… be experts at communicating first,...

Mon, 26 Jan 2009 11:11:42 -0500

“Social media outlets are just methods for delivery… be experts at communicating first, delivery second.”

— Ari Adler

“We don’t see things as they are. We see things as we are.” — Anais Nin

Fri, 23 Jan 2009 14:45:53 -0500

“We don’t see things as they are. We see things as we are.”
— Anais Nin